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Digital Marketing Manager – Paid Media

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Title:
Digital Marketing Manager – Paid Media
Reference:
NR/DMM3_1637254703
Industry:
Marketing
Location:
Kent
Region:
Ashford
Salary:
Competitive + Excellent Benefits
Benefits:
Start:
ASAP
Hours:
Employment type:
Permanent

Contact details

Name:

Nicola Roberts

Job Details

Updated: Thu, Nov 18, 2021 4:58 PM

Digital Marketing Manager – Paid Media, Ashford/Remote

We are recruiting for a dynamic Digital Marketing Manager with a Paid Media specialism to join a small but expanding Digital Marketing Team and work on a portfolio of high-profile accounts.

The role reports into the Head of Digital Marketing and we require someone who can work autonomously. This will require you to be an expert in Paid Media and have held a reasonable budget for this area. They must also have a good understanding of Search Engine Optimisation, Analytics and Business Intelligence.

They offer flexible home working, but you will be required to be within a reasonable commute of the office to attend meetings when needed.

As well as a very competitive salary the client offers 34 days holiday, pension, gym membership and PDP’s.

Job Role
As Digital Marketing Manager, you are expected to be able to work across marketing disciplines and will be responsible for the day-to-day delivery and optimisation of client activity in 3 key areas:

1.Paid Media (Must be an expert in this area)
*Setup and management of paid search campaigns across Google and Microsoft Advertising
*Setup and management of paid social campaigns across Facebook, Instagram and Twitter
*Setup and management of display campaigns across Google and Microsoft Advertising
*Setup and management of audiences across all platforms
*In time looking to take paid media management to the next level, it will be vital to deliver efficiencies using Google Ads scripts or third-party tools such as Adzooma or Adalysis

2.Search Engine Optimisation (Need to have a reasonable understanding of this area nut not to technical delivery level)
*Interpretation of website quality audits
*Manage the delivery of keyword research for existing client web pages
*Manage the delivery of keyword gap analysis for client websites
*Manage the delivery of client content marketing plans

3.Analytics and Business Intelligence (This is preferred but not essential and can be learnt on the job)
*Management of Google Tag Manager containers
*Management of Google Analytics properties
*Definition and build of standard and bespoke reports in Google Data Studio

At KHR we take care to ensure that you are represented as well as possible so it is worth checking your CV for layout, spelling and grammar as well as making sure it is up to date before you submit. If you feel you need to highlight particular qualifications, skills or relevant experience with regards to a specific role then please add a cover letter or a preface page. This does not need to be formatted in the same manner. In addition, if your CV is heavy with graphics etc, please could you also submit a “clean” copy in Word. Thank you.

KH Recruitment Ltd is acting as an Employment Agency in relation to this vacancy. KHR – Recruitment Specialists is a trading name of KH Recruitment Ltd Keep in touch with us online for job alerts, industry updates and market…

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